Do I need to purchase Carfax reports separately?

Yes, Carfax reports are purchased through Carfax directly—we don't resell them. However, Dealer Essential makes it easy to attach and display Carfax reports prominently on all your listings, building instant trust with research-focused buyers.

How does Carfax Used Car Listings integration work?

Your inventory feeds to Carfax Used Car Listings automatically. When buyers search Carfax for vehicles, your inventory appears with history reports attached. It's a powerful trust signal that drives serious, ready-to-buy leads.

Why do Carfax buyers convert better than other leads?

Carfax buyers have already done their research. They've checked the history, compared prices, and verified there are no red flags. By the time they contact you, they're 80% of the way to buying. These are your highest-quality leads.

How do I make sure every car has its Carfax report ready?

Dealer Essential prompts you to attach Carfax reports during the listing process. For cars with reports attached, we display them prominently on your listings and website. Buyers see transparency, you close more deals.

Can I show Carfax reports on my dealer website?

Yes! If you use our dealer website, Carfax reports display directly on each vehicle page with one click. Buyers can review the history without leaving your site. Builds trust and keeps them engaged with YOUR inventory.

What if a car has a checkered Carfax history?

Transparency builds trust. Many buyers specifically search for well-disclosed vehicles at fair prices. Dealer Essential helps you price appropriately for the vehicle's history and present it honestly—which actually builds more credibility than hiding issues.

How much do Carfax reports cost through you?

We don't charge for Carfax reports—you purchase them directly from Carfax at their standard dealer rates. We just make it seamless to display them across all your listings and marketing channels.

Is Carfax integration included in the base price?

Yes. Carfax feed integration and display functionality are included in all Dealer Essential plans. No extra fees. Just connect your Carfax dealer account and your reports flow through automatically.

Do buyers really care about Carfax anymore?

More than ever. In an age of online scams and title washing, Carfax is the gold standard for vehicle history verification. Dealers who prominently display Carfax reports consistently outsell those who don't. It's a trust shortcut that closes deals.

How do I get started with Carfax integration?

If you have a Carfax dealer subscription, we can connect it during your onboarding call. Takes about 5 minutes. From then on, all your listings automatically benefit from Carfax integration.

10M+ monthly Carfax searches by car buyers

Your cars
aren't on Carfax

Carfax buyers trust data. If your inventory isn't on Carfax listings, you're invisible to the most research-driven, ready-to-buy audience.

Floor plan cost: $0.00× every unlisted car

SYNCING

2024 Mercedes-Benz GL

$34,995

32 sites

+25 more

The problem

Sound familiar?

Monday, 10:15 AM

A buyer walks in with the Carfax report already pulled up. They did their homework. They're ready to buy—if everything checks out.

Thursday, 3:30 PM

Your competitor has all their cars on Carfax listings. Yours aren't. Guess who gets the research-obsessed buyer?

Saturday, 11:00 AM

"Do you have the Carfax?" Third time today. You scramble to find it while they grow skeptical.

What if every car had Carfax integration built in—trusted, transparent, ready to close?

The Solution

One upload. Carfax + 30 marketplaces.

Dealer Essential syncs to Carfax Used Car Listings. Build trust, close faster.

2019 Mercedes GL

$34,995

2024 Nissan Kicks

$22,900

+27 more

app.dealeressential.com/inventory

Synced to

32 marketplaces

+27

$34,995

New

$18,500

Featured

$22,900

$15,750

Sale

Carfax listing integration

Your inventory appears on Carfax with full vehicle history transparency.

Report integration

Display Carfax reports prominently. Build trust before the handshake.

VIN-decoded accuracy

Every listing has accurate specs. No data entry errors.

"Carfax buyers come in ready to deal. Since we got all our inventory on Carfax listings, our close rate went up 20%."
David Brennan
Owner, Gateway Auto Sales • 32 cars/month
20% higher close rate

20%

higher close rate

Trust

built before arrival

100%

VIN accuracy

500+

dealers trust us

How It Works

From your lot to Carfax
in under 3 minutes.

Step 1: Scan

5 sec

Step 1

Scan

Point your phone at the VIN. We pull all specs automatically.

2 min

Step 2

Snap

Our app guides perfect angles. AI enhances every photo.

10 sec

Step 3

Approve

AI writes compelling descriptions. Review and tap approve.

Instant

Step 4

Live

Published to Carfax and 30+ sites simultaneously.

Swipe to explore steps →

The Math

$59/mo

One extra car sold per month pays for the entire year.

8+ hrs/wk

Time saved

2 weeks

Faster turns

24/7

Lead response

Discover other channels

Post to Carfax and 30+ other marketplaces with one click.

Google Vehicle Ads OfferUp TrueCar See all channels →

Start selling on Carfax today.

Join 500+ dealers who've automated their listings. Starting at $59/month. No long-term contracts.

No per-user fees15-min setupCancel anytime

Carfax Questions

Common questions from dealers

Still have questions? Visit our support center or book a free demo

Stock the Lot

Attract Buyers

Work the Deal

Manage the Business

Help & Support

Popular Topics

Free Tools

Stock the Lot

Attract Buyers

Work the Deal

Manage the Business

Help & Support

Popular Topics

Free Tools

Your cars
aren't on Carfax