Can businesses post on Nextdoor?

Yes! Nextdoor has business pages and local deals features. Dealer Essential helps you create appropriate, community-friendly content that doesn't feel like spam. Be a neighbor, not just an advertiser.

What makes Nextdoor different from other platforms?

Nextdoor is hyperlocal and trust-based. Users are verified neighbors—not anonymous internet shoppers. Recommendations on Nextdoor carry weight because they come from people in your community. A good reputation here is gold.

How do I build trust on Nextdoor as a car dealer?

Be helpful, not salesy. Share useful tips, respond to questions, and occasionally post great deals. Dealer Essential helps you create content that feels authentic to the Nextdoor community—not like ads.

Will Nextdoor actually bring me buyers?

Absolutely—especially for family purchases and neighbor referrals. When someone posts "looking for a reliable car for my teenager," and neighbors recommend YOU, that's a warm lead that closes easily.

How do Nextdoor leads come in?

Nextdoor inquiries come through their messaging system. We help you monitor and respond quickly. These leads are local and often ready to visit—they can literally walk to your lot.

Is Nextdoor worth it for dealers outside big cities?

Yes—often even more valuable. In smaller communities, word-of-mouth matters more. Being known as "the local dealer" on Nextdoor creates lasting business. These customers come back and refer friends.

What kind of inventory should I promote on Nextdoor?

Affordable, family-friendly vehicles work best—reliable sedans, SUVs, and trucks. Nextdoor neighbors are looking for practical purchases, not exotic cars. Focus on value and reliability.

Is Nextdoor posting included in my subscription?

Yes. Nextdoor content creation and posting tools are included in all Dealer Essential plans. Build your local reputation without additional fees.

70M+ verified neighbors on Nextdoor

Your cars
aren't on Nextdoor

Nextdoor is hyperlocal trust. Your neighbors recommend you—or your competitor. Are you part of the conversation?

Floor plan cost: $0.00× every unlisted car

SYNCING

2024 Mercedes-Benz GL

$34,995

32 sites

+25 more

The problem

Sound familiar?

Monday, 7:30 PM

"Anyone know a good used car dealer?" posted in your neighborhood. 23 recommendations—none are you.

Wednesday, 9:00 AM

Your competitor sponsors the local Nextdoor group. They're "the neighborhood dealer." You're invisible.

Saturday, 11:00 AM

A neighbor needs a car for their kid. They ask Nextdoor. You're 2 miles away but they don't know you exist.

What if your neighbors knew you were the local car dealer?

The Solution

One upload. Nextdoor + 30 marketplaces.

Dealer Essential helps you reach your local community on Nextdoor. Be the neighborhood dealer.

2019 Mercedes GL

$34,995

2024 Nissan Kicks

$22,900

+27 more

app.dealeressential.com/inventory

Synced to

32 marketplaces

+27

$34,995

New

$18,500

Featured

$22,900

$15,750

Sale

Local inventory posts

Share your best deals with neighbors who actually live nearby.

Community presence

Build your reputation as the trusted local dealer.

Hyperlocal reach

Reach buyers within miles of your lot—not across the state.

"Nextdoor changed everything. Neighbors recommend us now. "Go see Mike at the lot on Main Street." That's priceless."
Mike Brennan
Owner, Main Street Auto • 20 cars/month
Neighborhood referrals